Consultant Case Study Examples: 7 Real Pages and What Each Does Well
Seven real consultant case study examples from our client work, what each does well structurally, and a reusable outline for writing your own.
How to Write an Executive Bio: Templates and Consultant Bio Examples
How to write an executive or consultant bio in short and long versions, when to use first or third person, where each version goes, plus templates and example bios.
How to Write a Capability Statement That Gets You on the Shortlist
A practical guide for consultants and small firms: what a capability statement is, the five standard sections, federal codes, one page design and how to publish it as a procurement page.
Thought Leadership Content: 9 Proven Steps Consultants Use to Turn Ideas Into Client Work
Most consultants publish plenty and get hired for none of it. Here is a simple, repeatable way to share what you know so the right buyers come looking for you.
LinkedIn Content Strategy for Consultants: A Simple Weekly System That Starts Conversations
Posting on LinkedIn when you remember, and hearing nothing back? Here is the simple weekly system we use with consultants to turn posts into real client conversations.
How to Write a Case Study That Actually Wins Consulting Work (With a Template)
Most consultants have great project stories and no case studies to show for them. Here is how we turn real work into pages that help buyers say yes, even when clients want privacy.
Website Copywriting Tips for Consultants and Experts: Write Pages That Get the Call
Your website is probably accurate, polite and forgettable. Here is how we rewrite expert service sites so the right buyer reads the first few lines and thinks, finally, someone gets it.
LinkedIn Headline Examples for Consultants: 36 Headlines You Can Adapt Today
Your headline follows you into every comment, search result and connection request. Here are 36 headlines grouped by role, a formula that works, and the mistakes we fix most often.
Content Marketing for Consultants: A Realistic Content Engine for Experts Who Are Already Too Busy
You don’t need to post every day or hire a content team. One good idea a week, used well across your site, LinkedIn and inbox, is enough to bring in serious inquiries.
LinkedIn Articles vs Posts: Which One Consultants Should Use, and When
Short posts get seen. Long articles get found and forwarded. Here is how consultants can use each one for what it does best, with a simple plan that combines both.