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Tag: Marketing

How to Choose a Domain Name for Your Consulting Business (Without Regretting It Later)

Laptop on a desk while working out how to choose a domain name

Your domain ends up on business cards, proposals, email signatures and court documents. Here is how we help consultants pick one they will still like in ten years.

Website Redesign Checklist: 14 Steps Consultants Should Follow Before, During and After Launch

Website redesign checklist next to wireframe sketches on a designer's desk

A redesign can bring you more calls or quietly wipe out years of search traffic. Here are the 14 steps we follow so the new site keeps what worked and fixes what didn’t.

WordPress Backup Best Practices: What to Save, How Often and Where to Keep It

Laptop on a clean desk following WordPress backup best practices

A backup you have never restored is a hope, not a plan. Here is the simple system we use to keep consultant and small firm websites safe from bad updates and hacks.

Mobile Friendly Website Design: What Consultants Get Wrong on Small Screens

Professional browsing a site built with mobile friendly website design

Most people meet your website on a phone first. Here is what we check on every build so menus, forms, text and images actually work under a thumb.

LinkedIn Recommendations: How Consultants Ask For, Write and Use Them

Consultant and client shaking hands after a project, the moment to ask for LinkedIn recommendations

A good recommendation does what your own copy can’t: it lets a past client vouch for you. Here is how to ask, what to say, and how to put them to work.

How to Migrate a WordPress Site to a New Host or Domain Without Losing a Thing

Developer working out how to migrate a WordPress site on a laptop

Moving a WordPress site does not have to mean a weekend of broken pages and lost email. This is the step by step process we follow for every client move.

How Long Does SEO Take? An Honest Timeline for Consultants and Small Firms

Planner and desk, mapping out how long does SEO take

Anyone who promises page one in thirty days is guessing or worse. Here’s what a realistic SEO timeline looks like, month by month, and how to tell if yours is on track.

Homepage Design Best Practices for Service Businesses That Want More Calls

Designer sketching a wireframe using homepage design best practices

Your homepage gets a few seconds to convince a careful buyer. Here is how we plan the first screen, the proof, the services and the next step for service businesses.

Technical SEO Checklist: The Behind the Scenes Fixes That Help Google Find, Read and Trust Your Site

Web developer working through a technical SEO checklist on a laptop

Great content can’t rank if Google can’t reach it, read it or trust it. Here are the eleven behind the scenes checks we run on every consultant site we touch.

Elementor vs Gutenberg: An Honest Comparison for Small Business Websites

Web designer comparing Elementor vs Gutenberg on a desktop monitor

We build custom Elementor widgets for clients and also ship lean block editor sites. Here is a fair look at where each one shines and which one fits your business.

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